LIIAR Analysis of a Music Magazine Front Cover

 This magazine is designed to appeal to a certain target audience by using a certain genre of music for example rock and screamo, I can see this from the range of bands/artists displayed on this front cover. The Language of this magazine is used to attract 'Kerrang's specific target audience, this is done by the use of images, which are mainly of the bands included of this magazine for example the audience will know that there will definitely be a large article on Young Guns as the main image is focused on them with Pullquotes and a main feature story. This magazine is always produced in a House Style, the specific colours used on this front cover are bright and bold to make each piece of text stand out. The Subheading 'Young Guns' is in really large text as this is the main article inside this magazine. The Masthead 'Kerrang' is a main convention of this magazine, it’s used in the same place (top, central) on every Kerrang magazine.

    The Institution is who publishes the magazine, and Baeur Media publishes Kerrang. Baeur Media are a huge publishing company, they also have a Kerrang radio channel and a music channel on sky. Baeur are a really recognizable publishing company as they also publish other popular magazine for example FHM, Empire, More and Heat.

    Young Guns are obviously going to play a big role in the Ideology of this magazine as they are the model credit, they are the main headline, there are pull quotes on them, so the audience know for a fact they will have a large article in this magazine so will probably pick up the magazine to read this article on them if they are a fan. People will buy this magazine if they enjoy this genre of music Kerrang appeals to, the audience will want to find out more about these artists and what’s going on with these artists, they know they can read about these things in the magazine from the coverlines.

     The Audience that this magazine is designed for are the type of people who enjoy this genre of music, rock/screamo. They attract this audience by using images of the artist/bands who produce this type of music and vibe, for example the large image of Young Guns on this cover. The Masthead font is bold, large and will be recognizable to kerrangs audience, it’s in red so it stands out really well attracting the audience. The image over laps the masthead, so as the audience are reading the masthead they will instantly be draw down to the image (main credit).

    The Representation of this magazine is very clear as Kerrang have one specific genre of music, the main image has a lot to do with the main image on this magazine which is of the lead singer of Young Guns, Gustav Wood. The image of him gives a rough edge, from the lyrics written on his chest, this will attract the audience of this genre of music. All of the other images on this cover are the entire same genre.