LIIAR Analysis of a Music Magazine Double Page Spread

The Language of this double page spread is used to pull in the target audience and make them read through this particular article. The image is of lead singer of Young Guns, the image stands out on the white background really well, as does the black text used. On the lead singer are lyrics of a Young Guns song which will stand out to the target audience of this magazine as they will enjoy and know this particular genre of music well. The text 'Flesh and Bones' stand out really well because of the large font used, this will grab the audience’s attention and also draw them across to the image of Young Guns lead singer as he also has the word 'bones' written on him. The image is spread across both of the pages on this double spread, so obviously this image is a really important part to the article. The lead singer of Young Guns looks quite scruffy with these lyrics written all over him, he has many tattoos and is displaying no real emotion, this all represents the particular type of genre this magazine is.
    The Institution is who publishes the magazine, and Baeur Media publishes Kerrang. Baeur Media are a huge publishing company, they also have a Kerrang radio channel and a music channel on sky. Baeur are a really recognizable publishing company as they also publish other popular magazine for example FHM, Empire, More and Heat.
    The Ideology of this double page spread is to tell the audience about Young Guns lead singer Gustav Wood, as it includes an image of him that dominates most of the double page spread. A block of text which will most definitely be about him as I can tell by looking at the front cover of this magazine which features Gustav Wood using pullquotes. Gustav Wood is being used to also advertise this magazine by appealing to an audience who like this particular band/genre of music, so they would buy the magazine to read this particular double page spread.
      The Audience that this magazine is designed for are the type of people who enjoy this genre of music, rock/screamo. They attract this audience by using images of the artist/bands who produce this type of music and vibe, for example this large image of Young Guns lead singer will definitely draw people in who like this band, and make them want to read. The audience should recognize the text on the man in the image as its Young Guns lyrics. The black text used is really clear on the white background making it really easy for the audience to read, certain parts of the text stand out for example 'Flesh and Bones' and also 'Young Guns' which will probably be the first piece of text the audience read.
      The Representation of this double page spread is very clear as Kerrang have one specific genre of music, the main image which is of the lead singer of Young Guns, Gustav Wood is part of Kerrangs genre. The image of him really stands out on the white background used, this images gives a rough edge, from the lyrics written on his chest and the many tattoos he has this will attract the audience of this genre of music.